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122 resources
How Small Business Owners Can Navigate Inflation and High Interest Rates
Finance expert and small business owner Stephanie Sims says now is the time to take a deep look into your small business’ finances and prepare for…
Read the article →7 Strategies to Increase Average Transaction Value for Your Richmond Business
While attracting new customers is important, maximizing the value of each transaction from existing customers can have a significant impact on the bottom line. At InUnison,…
Read the article →How to Create a Dress Code
Creating a dress code for a local business involves considering both practical and legal aspects to ensure compliance with relevant laws and regulations while also reflecting…
Read the article →Checklist: Creating a Positive First Impression
Creating a positive first impression is crucial for local businesses as it sets the tone for the customer experience and can significantly impact customer satisfaction and…
Open the guide →3 Ways Small Businesses Can Harness Customer Data
In the competitive landscape of small businesses, understanding your customers is key to success. By analyzing customer data effectively, you can uncover valuable insights that drive…
Read the article →6 Rules for Persuasive Storytelling
from the Nielsen Norman Group, written by Rachel Krause, April 28, 2019 Summary: Stories build empathy and make the user needs and pain points memorable to your team. Effective…
Read the article →3 Creative Mindset Exercises for Local Businesses
Staying ahead often requires more than just conventional problem-solving. To truly thrive and innovate, it’s essential to nurture a culture of creativity within your team. Here…
Read the article →10 Innovative Strategies for Local Businesses to Thrive in Today’s Market
Innovation isn’t just for big corporations with expansive budgets and research labs. In fact, local businesses have a unique opportunity to be even more nimble and…
Read the article →Fostering a Culture of Celebration and Recognition in Your Local Business
How can you ensure that your team remains motivated and engaged, consistently striving for improvement and celebrating their successes along the way? The answer lies in…
Read the article →State of Local Event Recording
Welcome to the recorded inaugural State of Local event. In this event recording, we delve into exclusive insights unveiled by Diana McMahon, Vice President of InUnison,…
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Learning Lab
Straight-talking articles on the laws, deadlines, and decisions in front of local businesses, plus guidance and member stories.
Go to the Learning Lab → Use & applyTools & Resources
Worksheets, checklists, templates, and the Benchmarking Tool, plus the government and outside resources worth having on hand.
Go to Tools & Resources → Watch & revisitVideo Library
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Go to the Video Library → Local researchResearch & Insights
Our own research on how local businesses here are actually doing – State of Local, benchmarking, pulse surveys. Read it, or take part.
Go to Research & Insights →Doing business locally
Chasing down a license, a tax question, a permit, or a grant? Start with the official resources for where your business is.
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