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Access articles, worksheets and more, curated for the Richmond region’s independent businesses.

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Article
Valuable Lessons I’ve Learned – Catherine Cary, President of Bremo Pharmacies
March 14, 2023
Article
Case Studies: applications of data science in marketing
March 14, 2023
Article
Phones and the Internet
March 14, 2023
Video
TedTalk: How AI Could Empower Any Business
March 7, 2023
Article
10 Examples of Data Science in Marketing
March 7, 2023
Article
Top 5 Things a Local Business Needs to Know About Phones
March 7, 2023
Article
Important Information Regarding 2022 Virginia Income Tax Returns
February 28, 2023
Article
6 Ways To Spring Clean Your Small Business
February 21, 2023
Article
Luxury Shopping User Groups and Journeys
February 21, 2023
Video
What is A/B Testing? | Data Science in Minutes
February 21, 2023
Article
5 Unmistakeable Benefits of Being a Solo Entrepreneur
February 14, 2023
Article
Rekindle Your Love For Your Job – Here’s How!
February 14, 2023
Article
3 Ways to Rekindle Your Love for Your Business
February 14, 2023
Article
10 Ways to Be an Amazing Mentor
February 6, 2023
Article
4 Types Of Questions To Ask A Mentor
February 6, 2023
Video, Workforce
Best Talent Recruitment & Employee Retention Strategies
January 31, 2023
Article
Valuable Lessons I’ve Learned – Pat Heaney, Co-Owner of Mango Salon
January 24, 2023
Article
Valuable Lessons I’ve Learned – Aaron Montgomery, Montgomery Development Group
January 24, 2023
Article
Top 10 Tips For Being a Good Mentee
January 24, 2023
Article
Connect, Collaborate & Learn
January 19, 2023
Article
Valuable Lessons I’ve Learned – Kevin Reardon, President of Franco’s Fine Clothier
January 17, 2023
Article
Valuable Lessons I’ve Learned – Lisa McSherry, Lex’s of Carytown / Mamie’s Apothecary
January 17, 2023
Article
Valuable Lessons I’ve Learned – Stephen Story, James River Transportation
January 10, 2023
Article
Valuable Lessons I’ve Learned – Steve Rosser, Gelati Celesti Ice Cream
January 10, 2023
Article
Mentoring vs Coaching: The Key Differences and Benefits
January 10, 2023
Article
9 Effective Questions To Ask Your Mentor as a Mentee
January 3, 2023
Article
10 Reasons Why You Need a Mentor
January 3, 2023
Article
Marketing in a Recession: 5 Steps to Take Now
December 20, 2022
Article
How to decide if you’re ready for mentorship
December 20, 2022
Article
What is the Purpose of Mentoring Programs?
December 13, 2022
Worksheet
SMART Goals Worksheet
December 11, 2022
Article
Using SMART Goals with Actionable Examples
December 11, 2022
Article
Leverage a Mentorship to Grow Professionally
December 11, 2022
Article
25 Internal Communications Newsletter Ideas
December 6, 2022
Article
Top internal communication and collaborative tools
December 6, 2022
Video
Do This Before Your Make Your Next Social Post
November 29, 2022
Article
Leverage Local Business Holiday Week
November 20, 2022
Article
The Local Advantage this Holiday Season
November 18, 2022
Audio, Video
(audio) The Local Advantage this Holiday Season
November 16, 2022
Article
New Federal Reporting Requirement to Affect Millions of Small Businesses
November 8, 2022
Article
4 Traits of Powerful Brand Manifestos
November 8, 2022
Article, Workforce
23 Free Job Posting Platforms
November 1, 2022
Article
Find Your Happier Place – Campaign Toolkit
October 28, 2022
Video, Workforce
POSTPONED: Embracing a New Mindset: Post-pandemic talent recruitment & retention strategies
October 26, 2022
Article
Collaborate with Other Local Businesses for Holiday Promotions
October 26, 2022
Article, Workforce
The Passive Recruitment Starter Kit
October 26, 2022
Article
Creating a Holiday Social Media Strategy
October 25, 2022
Article
Content Creation Tools
October 24, 2022
Article
How to craft an impactful Instagram bio for business
October 18, 2022
Article
22 Holiday Marketing Ideas for Local Businesses
October 18, 2022
Article
Small Business Holidays Calendar
October 12, 2022
Article
Declining Revenue – 4 Creative Ways to Reverse It
October 6, 2022
Article
Most Common Sales Closing Techniques
October 4, 2022
Article
Steps to Find Your Target Audience
September 27, 2022
Video
How Web Design Can Improve User Experience
September 27, 2022
Article, Workforce
New Job Posting Checklist. It checks all the boxes for getting 2x applications.
September 27, 2022
Article
Instagram Tests New ‘Add Topics’ Option in the Reels Upload Process
September 19, 2022
Article
The Best Apps and Software for Small Businesses
September 19, 2022
Article
Inflation: Business Leaders Under Pressure
September 18, 2022
Article
Hiring Elusive Hourly Workers
September 13, 2022
Article
Establish a Hybrid Workforce Model
September 13, 2022
Article
Use Direct Mail Marketing and Every Door Direct Mail
September 13, 2022
Article
Motivational Quotes to Inspire Small-Business Owners
September 6, 2022
Article
17 Must-Have Productivity Tools for Small Business Owners & Marketers
September 6, 2022
Video
TEDTalk: Inside the mind of a master procrastinator
September 6, 2022
Article
The real reasons you procrastinate — and how to stop
September 6, 2022
Worksheet
The small business guide to LinkedIn Pages
August 30, 2022
Video
Make Your Social Sizzle
August 25, 2022
Article
How to conduct a speedy social media audit
August 23, 2022
Worksheet
Template – Social Media Audit
August 23, 2022
Article
Instagram reels without showing your face
August 15, 2022
Article
How to Improve Your Communication Skills
August 15, 2022
Article
Best Practices for Employee Performance Reviews
August 15, 2022
Article
Customer Service Workers Are Sharing Their Wildest “Irrational Customer” Stories
August 9, 2022
Article
Are We in a Recession? What Small Businesses Need to Know
August 9, 2022
Article
What Is Two-Factor Authentication and Why Does it Matter?
August 9, 2022
Article
4 Types Of Technology That Can Help Grow Your Sales
August 9, 2022
Workforce, Worksheet
Employer Roadmap: Childcare Solutions for Working Parents
August 2, 2022
Article
25 Instagram Reels For Local Businesses
August 2, 2022
Article, Workforce
Hire employees with disabilities
August 2, 2022
Article
Small Business TikTok Ideas
July 26, 2022
Article
What to Post on TikTok
July 26, 2022
Article, Workforce
How employers are changing their hiring strategy
July 19, 2022
Article, Workforce
3 reasons business can’t hire enough workers today
July 19, 2022
Article, Workforce
Tipping, Like Everything Else, is Changing Fast
July 19, 2022
Article
Which Social Networks Should You Advertise on?
July 12, 2022
Article
A Step-by-Step Guide to Opening a Facebook Shop
July 12, 2022
Article
5 Ways Small Businesses Can Sell on Facebook
July 12, 2022
Article
How To Succeed in Sales: Tips and Steps
July 5, 2022
Article
Guide To Business Casual Attire (With Tips and FAQ)
July 5, 2022
Article
2022 New Laws Report, Virginia Retail Federation
July 1, 2022
Article
25 Work-from-Home Tools (Plus Why They’re Important)
June 28, 2022
Article
100 Ways to Thank Someone For Their Time
June 28, 2022
Article
What is Spiff? Definition, Uses, and Tips
June 21, 2022
Article
85 Funny Work Quotes To Share With Your Colleagues
June 21, 2022
Video
The Secret to Success for Manager Effectiveness
June 21, 2022
Article, Workforce
How To Provide Effective Manager Training
June 21, 2022
Article, Workforce
9 Effective Ways to Improve Communication Skills
June 14, 2022
Article, Workforce
7 Tips for Managing Part-Time Employee Schedules
June 14, 2022
Article
Use TikTok for Your Business
June 14, 2022
Article, Workforce
Employer Guide to Childcare Assistance and Tax Credits
June 7, 2022
Article, Workforce
6 Hiring Perks to Attract Part-Time Employees
June 7, 2022
Article, Workforce
Creatively Recruit: tips from 10 businesses
June 7, 2022
Article, Workforce
The Scarce and Costly Childcare Issue
May 24, 2022
Article, Workforce
16 Tips for Working for Your Parents in a Family Business
May 24, 2022
Article, Workforce
Here’s Why You Should Hire a Veteran
May 24, 2022
Article, Workforce
The job application feedback loop
May 16, 2022
Article, Workforce
Conduct an Effective Interview
May 16, 2022
Article
How To Sign Off an Email
May 16, 2022
Article
Email Blacklists 101: What You Need to Know
May 10, 2022
Article, Workforce
Consider soft skills to broaden your talent pool
May 10, 2022
Article, Workforce
Hidden Workers: Second Chance Workers
May 10, 2022
Article, Workforce
Where are the workers?
May 3, 2022
Article, Workforce
Onboard New Hires
May 3, 2022
Article, Workforce
How to Get More Job Applicants
April 28, 2022
Article
How to get more clicks
April 26, 2022
Article, Workforce
Setting up an effective interview process
April 26, 2022
Article, Workforce
Going from working solo to leading a team – hiring your first employee
April 26, 2022
Article, Workforce
Fighting staff turnover in a service business
April 19, 2022
Article
Five Ways an ESG Strategy Can Add Value to Small Businesses
April 19, 2022
Article
Product Photography
April 19, 2022
Article
Free Access: Answer the Phone Like a Pro
April 12, 2022
Worksheet
Expanded Job Offer Letter
April 12, 2022
Video
Free Access: Optimize Website Speed
April 12, 2022
Article
Give an Employee Benefit That Keeps on Giving
April 5, 2022
Article
Types of Business Succession Planning
April 5, 2022
Article
Top 10 keyboard shortcuts everyone should know
April 5, 2022
Video
How To Generate Customer Reviews
March 28, 2022
Article
Implement Pooled Employer Plan (PEP)
March 28, 2022
Article
Plan for Business Succession
March 22, 2022
Worksheet
Interview Questions Guide
March 22, 2022
Video
7 Design Tips For Social Media
March 22, 2022
Article
Tips to Retain Customers
March 15, 2022
Worksheet
Cybersecurity Desktop Guide
March 15, 2022
Article
Cyber Security Alert: Impacts of Russia Invading Ukraine
March 15, 2022
Article
How to Remove Obstacles for Customers
March 7, 2022
Worksheet
Free Access: How to Analyze a Job
March 7, 2022
Article
How to Conduct a Job Interview
March 7, 2022
Article
QR Codes for Your Business
March 1, 2022
Article
Free Access: Employee Record Keeping 101
March 1, 2022
Worksheet
Interviewing and Selection Checklist
March 1, 2022
Worksheet
Interview Questions
February 22, 2022
Video
Interview Questions: Staying Out of Danger Zones
February 22, 2022
Article
How to Attract Job Applicants
February 16, 2022
Worksheet
Influencer Marketing Contract Template
February 15, 2022
Article
Employment Taxes for Business
February 15, 2022
Article
Influencer Marketing 101
February 14, 2022
Worksheet
Job Posting Template
February 11, 2022
Article
How to Manage Good & Bad Online Reviews
February 11, 2022
Article
Free Access: How to Create a Shipping Plan
February 11, 2022
Article
Free Access: Developing a Job Application
February 11, 2022
Article
Free Access: Manage Stress as a Business Owner
January 11, 2022
Worksheet
Job Description Worksheet
January 10, 2022
Video
Free Access: Job Descriptions for Great Candidates in a Nutshell
January 10, 2022
Article
Develop a Marketing Plan
January 10, 2022
Article
Developing a Job Description and Minimize Risk of Violating Employment Laws
January 10, 2022
Article
The Small Business Startup Guide to Virginia Tax Registration
January 10, 2022
Article
15 Things to Do When You Decide to Hire Your First Employee
January 10, 2022
Article
Free Access: Build an Online Sales Cycle
January 9, 2022