YOUR INTEL
What can we help you find?
Search everything in one place — our articles and worksheets, the tools and videos, local research, and the outside resources worth knowing about.
122 resources
Develop a Marketing Plan
You’re going to need a marketing plan so you can get there. If you build it, they won’t necessarily come. In today’s market, it’s hard enough…
Read the article →4 Strategies for Early Holiday Shopping Season Prep
Early preparation for the holiday shopping season helps small businesses boost sales, overcome challenges, and stay competitive during the most critical sales period of the year.
Read the article →State of Local 2024: Event Recording
Welcome to the recorded inaugural State of Local event. In this event recording, we delve into exclusive insights unveiled by Diana McMahon, Vice President of InUnison,…
Read the article →State of Local 2024: Results
Watch State of Local Event Here InUnison develops the State of Local survey as a benchmarking tool tailored for local, independent businesses in the Richmond region. These insights…
Read the article →Essential Business Finance Terms for Local Businesses in the Greater Richmond Area
Understanding key financial terms and concepts is crucial for the success of any local business. Whether you’re just starting or looking to refine your financial management…
Read the article →Advanced Financial Analysis: Diving Deeper into Financial Metrics and Ratios
this post will delve into advanced financial metrics and ratios that can help businesses make more informed decisions
Read the article →Top Inventory Management Software for Local Businesses in Richmond, Virginia
For Richmond’s independent businesses, effective inventory management is crucial to maintaining cash flow and reducing costs, especially during uncertain economic times. At InUnison, we understand that…
Read the article →What You Need to Know About Local SEO
Local SEO (Search Engine Optimization) is the process of optimizing a website or online presence to increase its visibility in local search results on search engines…
Read the article →Event Recap: Building a Company Culture Your Business Can Be Proud Of
InUnison recently hosted an insightful Learning Lab event featuring Jill Lemon from Sandbox, who presented on the crucial topic of building a company culture that your…
Read the article →How to Create a Shipping Plan
One of the many roles a small business owner holds is Fulfillment and Shipment Manager. It is incumbent on small businesses to adapt to the consumer…
Read the article →Prefer to browse?
Head straight to the kind of thing you’re after.
Learning Lab
Straight-talking articles on the laws, deadlines, and decisions in front of local businesses, plus guidance and member stories.
Go to the Learning Lab → Use & applyTools & Resources
Worksheets, checklists, templates, and the Benchmarking Tool, plus the government and outside resources worth having on hand.
Go to Tools & Resources → Watch & revisitVideo Library
Workshops, Premier Event sessions, and expert conversations you can watch any time.
Go to the Video Library → Local researchResearch & Insights
Our own research on how local businesses here are actually doing – State of Local, benchmarking, pulse surveys. Read it, or take part.
Go to Research & Insights →Doing business locally
Chasing down a license, a tax question, a permit, or a grant? Start with the official resources for where your business is.
There’s more to InUnison than the reading
Most of what’s here is free to read. Members also get our worksheets and tools – and the people, events, roundtables, and advocacy behind them.
See what membership includes